Affiliate marketing isn’t going anywhere—but the way we do it is changing fast. In this behind-the-scenes conversation, Rootable founder and affiliate marketing expert Laura shares her vision for where affiliate marketing is headed in 2025 and beyond. She breaks down the difference between keystone and pollinator affiliates, and why both are critical for long-term brand growth. 💡 Inside this episode: How to serve both your top-converting and brand-building affiliates What pollinator affiliates are (and why they matter more than you think) The role of trust in the AI-driven internet How to prepare your affiliate program for the future What Rootable is doing to support busy, beginner affiliates Whether you’re building your first affiliate program or scaling one to six- or seven-figures, this is the strategy shift you don’t want to miss. 👇 Mentioned in this video: ✨ Learn more about Rootable: [Insert Link] 🎙 Full interview on The Profit Podcast:

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