7-Step Customer Journey Every Business Needs

What really happens when someone discovers your brand—and becomes a loyal buyer? In this video, Krystal Proffitt walks through the 7 stages of the Customer Journey Map, a powerful tool for turning strangers into superfans. If you've ever felt like people find you but don't stick around (or worse, never buy), it's time to get strategic about the experience you're creating. 🚶‍♀️ The 7 Stages of the Customer Journey: 1. Awareness 2. Consideration 3. Decision 4. Purchase 5. Retention 6. Referral 7. Transformation 🎯 Why it matters: – Most creators stop at “purchase” and miss 3 entire stages – Mapping the journey helps you build content that connects and converts – Your best future customers are often referrals from your current happy clients 🎁 Download the FREE Customer Journey Map PDF: https://krystalproffitt.com/strategy 📺 Watch the Business Model Canvas video next: https://youtu.be/41IT_gEAGY0