Client & Server-Side Klaviyo API Tracking Tutorial for Developers

Understand the key differences between client-side and server-side Klaviyo API tracking to build secure, real-time integrations. This tutorial shows how to authenticate API calls, track user behavior, and handle sensitive data safely. Access the code used in this video: https://klaviyogrowth.com/4kpRF5D Explore Klaviyo Developer Portal: https://klaviyogrowth.com/3Fir8b8 Get certified as a Klaviyo developer: https://klaviyogrowth.com/43a05bo 🔑 Key Takeaways 1. Client-side API calls capture real-time user interactions like page views and clicks. 2. Server-side API calls securely handle sensitive or bulk data. 3. Authenticate client-side calls with a public API key and server-side calls with a private API key. 4. Use the Klaviyo SDK or JavaScript object for seamless integration. 5. Apply best practices to choose the right tracking method for your integration. ⏱ Timestamps 00:00 – Introduction to Klaviyo API Tracking 00:39 – Client-side endpoint overview 01:52 – Authenticate client-side API requests 02:18 – Make a client-side API call 02:46 – The Klaviyo object for client-side events 03:20 – Server-side endpoint overview 04:09 – Authenticate server-side API requests 04:23 – Make a server-side API call 05:13 – Recap and conclusion Drop a comment with questions or video ideas. Subscribe for more Klaviyo API tutorials and developer tips! FOLLOW KLAVIYO Twitter: https://twitter.com/klaviyodevs Linkedin: https://www.linkedin.com/company/klaviyo/ Facebook: https://www.facebook.com/Klaviyo/ Instagram: https://www.instagram.com/klaviyo/ #KlaviyoAPI, #KlaviyoClientSide, #KlaviyoServerSide, #KlaviyoTracking, #TrackUserBehavior, #KlaviyoIntegration, #EcommerceTracking, #KlaviyoSDK, #KlaviyoTutorial, #ClientServerTracking