Elon Musk's Marketing Genius: How He Made Tesla a Household Name Without Spending a Dime

Elon Musk and Tesla have become a trillion-dollar company without spending any money on traditional marketing. Instead, Musk has leveraged the power of digital mediums to promote his brand, ensuring that Tesla has a strong online presence across prominent social media platforms to connect with its users. The article also talks about how marketing has evolved over the years, with the growth of digital mediums taking a prominent shape in our lives.