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Most Creators Don’t Have a Social Media Strategy, Here’s How to Fix That

38.6K views· 963 likes· 8:50· Feb 25, 2026

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Get started with Adobe Digital Academy - https://adobe.ly/jadebeason-yt #AdobePartner this video, I’m sharing a practical, no-fluff breakdown of how to build your own social media content strategy using key lessons I learned from a recent Adobe Digital Academy resource on Coursera. I talk about social media strategy a lot on this channel, but sometimes hearing it explained from a different perspective is what makes everything finally click, so I’ll walk you through the biggest takeaways, including how to use social media trends to your advantage, what to post and when, and how to adapt your strategy using real performance metrics. You’ll see my real thoughts, planning insights, and how these lessons have influenced the way I approach content today. If you want to learn the same skills and dive deeper into creating your own strategy from scratch, check out the full course using the link above. **FREEBIES** Level up your content with this FREE Better Content Bundle: https://www.thecreatorproject.com/bettercontentbundle Double your income as a creator with this FREE guide: https://www.jadebeason.com/creatorincomeguide Find your next brand partnership with this FREE guide: https://www.thecreatorproject.com/brand-partnerships-guide **WORK WITH ME** Ready for someone to create content for you? Hire my agency: https://www.socialpeopleagency.com/ Shop my 6 month growth programs: https://www.thecreatorproject.com/shop Join my creator community: https://thecreatorproject.com/collective **GROWTH CHALLENGES** Unlock content consistency in 4 weeks: https://www.thecreatorproject.com/contentchallenge Grow on YouTube in 3 months: https://www.thecreatorproject.com/youtubechallenge Double your engagement in 4 weeks: https://www.thecreatorproject.com/engagementchallenge Grow on Instagram in 4 weeks: https://www.thecreatorproject.com/challenge **SOCIAL LINKS** Instagram: https://www.instagram.com/jadebeason TikTok: https://www.tiktok.com/@jade_beason LinkedIn: https://www.linkedin.com/in/jadebeason/ **EMAIL ME** hello@jadebeason.com **TIME STAMPS** 00:00 Intro 00:35 Section 1 (Trends) 03:46 Section 2 (Posting) 06:00 Section 3 (Metrics) **MY EQUIPMENT** Camera (sit down videos): https://amzn.to/40jLhWq Camera lens (sit down videos): https://amzn.to/4fiuo2y Camera (vlogs): https://amzn.to/3AfzFZZ Lights: https://amzn.to/4t15wEk Back light (mini): https://amzn.to/3nj3S40 Microphone (sit down videos): https://amzn.to/4fbQ2p6 Portable microphone: https://amzn.to/4htF1Si ** ADDITIONAL RESOURCES** Edit your videos with Riverside (use code jadebeason for 15% off!) - https://creators.riverside.com/JadeBeason Level up your YouTube SEO with Tube Buddy - https://www.Tubebuddy.com/WeSidehustle Schedule your content with Hootsuite - https://hootsuite.pxf.io/yqBnnG BTW - Results can't be guaranteed, however this video should provide you with strategies and tactics to help you on your journey :). DISCLAIMER: Some of the above links may be affiliate links, meaning if you purchase a product or service via these links I may receive a small commission/reward, at no additional charge to you! Helping you bridge the gap between creating the content you love and earning an income.

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