How AI-Powered Email Skyrockets Conversion

We saw a 45% conversion lift across over a million emails - here's the AI playbook behind it. *Download our free report to see how 300+ email marketers are leveraging AI:* 🔗 https://clickhubspot.com/db2f77 We saw a 45% year-over-year conversion lift across over a million emails, here's exactly how AI made that possible. In this episode of Field Notes, we break down how AI-powered email actually works, from the data pipeline to the prompts and how you can start using it to personalize at scale, boost clickthrough rates, and convert more leads. If your emails still sound generic and your conversion rates have flatlined, AI might be the missing piece. Field Notes Hosts, Kyle Denhoff and Aja Frost, are joined by HubSpot's Senior Manager, Rep-Led Demand Email, Lucy Alexander, to walk through the real workflow behind AI-generated email, the three biggest failures HubSpot encountered along the way, and the coaching framework that finally made it all click. Field Notes is a show for marketers, founders, and SMBs who want to stay ahead of what's working now. Hosted by Kyle Denhoff (Senior Director of Content at HubSpot) and Aja Frost (Senior Director of Global Growth and Paid Advertising at HubSpot), each episode breaks down emerging marketing tactics with real strategies you can apply immediately. Subscribe for more HubSpot 🔗 https://clickhubspot.com/t90m 📙 FREE Certification Courses Digital Marketing Certification: 👉 https://clickhubspot.com/od6 Social Media Marketing Course: 👉 https://clickhubspot.com/Social-Media-Certification SEO Training Course: 👉 https://clickhubspot.com/SEO-Training-Course Email Marketing Course: 👉 https://clickhubspot.com/Email-Marketing-Certification About HubSpot HubSpot is a customer platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, commerce, operations, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and apps to attract, engage, and delight customers. ⚠️ Disclaimer The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature. #HubSpot