How to Create Custom Audiences in Meta Business Suite | Meta Business Suite Tutorial 2026

In this video, “How to Create Custom Audiences in Meta Business Suite | Meta Business Suite Tutorial”, I’ll show you how to build highly targeted audiences based on your website traffic, email lists, and app activity. You’ll learn how to upload customer data, create lookalike audiences, and use those segments to drive more relevant ads and better‑performing campaigns. Custom audiences let you reach people who already know your brand, such as past visitors, buyers, or subscribers. Meta Business Suite makes it easy to connect your pixel, upload lists, and then reuse those audiences across multiple ad sets and campaigns. What you’ll learn in this video: ✅ How to set up the Meta pixel or Conversions API for your website ✅ How to create a custom audience from your website visitors or specific page visits ✅ How to upload a customer list and match it to real people on Meta ✅ How to create a lookalike audience based on your best customers ✅ How to combine custom audiences with interests and behaviors for tighter targeting ✅ Best practices to respect privacy and avoid common targeting mistakes Who is this video for? 🎯 Performance marketers focused on conversions and ROI 📢 E‑commerce stores retargeting website visitors and buyers 🚀 Agencies creating advanced audience strategies for clients 🎧 Anyone who wants to learn how to use custom audiences in Meta Business Suite If you liked this video, don't forget to like and subscribe. Thanks for watching.