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Simplifying International Sales for Ecommerce | Robert Khachatryan | Freight Right | Bonus Episode

531 views· 1 likes· 23:18· Jan 15, 2026

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Robert Khachatryan is the founder and CEO of Freight Right Global Logistics, a Los Angeles–based international freight forwarder. A lifelong entrepreneur, Robert began his business journey at age nine selling newspapers on the streets of Yerevan. A member of the Board of Advisors at USC’s Randall R. Kendrick Global Supply Chain Institute, Robert founded Freight Right in 2007 during the global financial crisis with a vision to modernize freight forwarding through technology and execution excellence. Today, Freight Right is recognized as a leading innovator in logistics and a trusted launch partner for emerging supply chain technologies. Robert’s insights have been featured in Bloomberg, Forbes, the Journal of Commerce, FreightWaves, and the Los Angeles Times, and he has spoken at leading industry events including TPM, FreightTech, and the USC Supply Chain Summit. In This Conversation We Discuss: [00:00] Intro [01:08] Taking the leap during economic uncertainty [03:45] Eliminating shipping delays that kill buyer intent [09:04] Building Ecommerce solution around freight hurdles [11:05] Callouts [11:16] Bridging commercial freight and ecommerce needs [13:29] Identifying hidden customer pain points early [15:45] Building an MVP from customer feedback [18:00] Rethinking traditional processes to reduce cost [20:41] Unlocking new markets with minimal effort Resources: Subscribe to Honest Ecommerce on Youtube https://www.youtube.com/c/HonestEcommerce?sub_confirmation=1 International Freight Forwarder https://www.freightright.com/ Follow Robert Khachatryan https://www.linkedin.com/in/khachatryanrobert If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews! Review Link: https://getpodcast.reviews/id/1447700156 Honest Ecommerce is a weekly podcast, community & educational resource providing online store owners with honest, actionable advice to increase their sales and grow their business. Visit https://honestecommerce.com/ for more information. Or get all our content sent directly to your inbox by subscribing to our newsletter: https://honestecommerce.com/pages/newsletter

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