Episode #4 - The Confidence Code in Pricing (Reframe Webinars)

REFRAME 2025 Miami (NOVEMBER): https://reframe.shoprocket.io/#!/reframe-event-2025-pricing-with-confidence SLIDES: https://docs.google.com/presentation/d/15fvjGdhETIAsrxKs4Ob10hiYoWvAISMivGISXtWwLAk/edit?usp=sharing 00:00:00 - Introduction and Webinar Overview 00:10:56 - Understanding Confidence vs. Arrogance: What's the Difference? 00:21:00 - Overcoming Limiting Self-Talk Narratives in Pricing 00:27:14 - The Triangle of Trust: Curiosity, Empathy, and Action 00:37:46 - The Confidence Code: What Builds and Erodes Confidence 00:49:12 - The Power of Questions: How Curiosity Builds Confidence 00:58:09 - Peer Support: Using "Borrowed Confidence" in Your Pricing Journey 01:08:20 - Pricing Strategy: Positioning, Specialization, and Value-Based Pricing 01:16:25 - Closing Remarks