I Tried VIRAL Singapore Businesses in Japan

Some Singapore things are going viral in Japan and I had to investigate it. 🧳 Check out Carl Friedrik's premium suitcase! It's durable, elegant and super well-made. https://www.dpbolvw.net/click-101771383-15322887?url=https%3A%2F%2Fwww.carlfriedrik.com%2Fint%2Fproducts%2Fthe-check-in-suitcase%3Fcolour%3Dgrey%2B%252f%2Bcognac&cjsku=47192724308254 Singapore businesses are starting to appear in Japan - from Ya Kun Kaya Toast and iJOOZ to Bacha Coffee, TWG Tea, Chatterbox, and even Singapore-style laksa in Japanese supermarkets. But can Singapore brands really survive in Japan? In this video, I visited Tokyo to try different Singapore-related businesses and see how they are doing in the Japanese market. Some are selling very local Singapore flavours. Some are using luxury branding. Some are being adapted completely for Japanese customers. As a Japanese person who has lived in Singapore for about 7 years, I wanted to understand why some Singapore brands seem to work in Japan - while others struggle. Is it about taste? Branding? Price? Localisation? Or is Japan simply a very difficult market to enter? Let’s find out. Places / brands featured: 00:00 intro 00:43 iJOOZ 02:30 singaporean food at supermarkets 08:13 Bacha Coffee 10:13 Bee Cheng Hiang 11:04 TWG Tea 12:24 Ya Kun Kaya Toast 15:49 Chatterbox This video is brought to you by Carl Friedrik 🍶 Shop delicious & RARE Sake from Japan at Sake Ichiba! https://linktr.ee/ghibojisan Looking for an app that can save you some cash? Download Singapore Airline's Kris+ and use my referral code S602586 and we will both receive a $5 sign-up bonus upon completing your first transaction! https://krisplus.app.link/Ghib Follow my adventure! 👤Facebook https://www.facebook.com/ghibojisan 📸Instagram https://www.instagram.com/ghibli_ojisan/ ♪ Tiktok https://vt.tiktok.com/ZSJn5LFhK/ 🐦Twitter https://twitter.com/ghibli_ojisan 👕Ghib Ojisan Merchandise（アパレル）: SE Asia | https://ghib-ojisan.secure-decoration.com/shop/category/T-Shirt?c=2731898 Japan | https://suzuri.jp/ghib-ojisan Business Enquiries ✉️ghib.ojisan@gmail.com You are welcome to send fan mails but I may not be able to respond to all of them. But I immensely appreciate your support. Thank you! #Singapore