Why Percentage OFF Discounts are Better than Dollar OFF Discounts for Your E-COMMERCE Store

Learn how to turn email into profit: https://www.skool.com/free-email-marketing-community If you run an eCommerce brand or email marketing campaigns, you’ve probably wondered whether percentage discounts or dollar discounts perform better. In this video, I break down a real split test comparing 15% off vs $50 off discounts and show the results that impacted sales, average order value (AOV), and total revenue. Learn how to turn email into your highest ROI channel: https://gavinhewitson.com/ Get weekly email marketing tips → https://in-box.co.nz/newsletter/ Would you like a free audit of your email strategy? Book a call with me here: https://calendly.com/in-box/30min-1?month=2025-12 🔔 Subscribe to the channel: https://www.youtube.com/@Gavinhewitsonsemail?sub_confirmation=1 _________ 📺 Watch My Latest Videos: ✅ Refunded Order Flow In Klaviyo (2026 Guide) : https://youtu.be/creDBAW7q08?si=8ngu2glIaFm_Sy9c ✅ 4 Ways to GROW your SMS List in KLAVIYO : https://youtu.be/L0ZSNZSrdpk?si=XFdZZopezWiRhJ0Z _________ #emailmarketing #smsmarketing #emailcampaigns #emailmarketingtips#klaviyo #conversionoptimization #ecommercegrowth #marketingstrategy