Your Niche Is Killing Your Business

Stuck posting content that gets zero engagement... or worse, attracts the wrong clients? In this video, Gary breaks down exactly why your niche is the problem, and how refining it can transform your content, leads, and growth in just 90 days. ➡️ Take the Scale Scorecard to discover your next best move: https://scorecard.systemise-scale.com/ In this video, you’ll discover: – Why broad niches like “first-time buyers” are failing – How to identify your real ideal client using real-world data – The 3-part framework to systemise your messaging around 20 topics – How to turn 20 problems into 80+ days of high-converting content – Local vs. national niching, and how to pick the right one Need more leads without burning out? ➡️ Take the Scale Scorecard – get a custom report to fix the chaos: https://scorecard.systemise-scale.com/ Watch last weeks video 👉🏻 https://youtu.be/xo463P2Kfp0 💬 Want my personal help to grow your business? Message me the word GYM on Instagram and I’ll send you the full details. Drop a comment and let us know what stood out most to you — or what you’re changing as a result of this episode. 00:00 – Why Your Content Isn’t Converting 01:54 – Real Client Case Study: NHS vs. Self-Employed 03:20 – The 20-Topic Rule: Content Strategy Simplified 06:25 – Mortgage to Wealth: Why Most Advisers Are Too Broad 09:11 – Localised Niching: The Underrated Growth Strategy