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Driving Traffic and Revenue: Smart A/B Testing for Ecommerce Email Marketing

53 viewsΒ· 2 likesΒ· 12:08Β· Nov 14, 2025

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Driving Traffic and Revenue: Smart A/B Testing for Ecommerce Email Marketing/ πŸ‘‰ Get a FREE Klaviyo Self-Audit: https://flowium.com/lp/klaviyo-self-audit/ πŸ’Ž Subscribe for more content here: https://www.youtube.com/@Flowium?sub_confirmation=1 https://flowium.com/lp/klaviyo-self-audit/ πŸš€ Get free email marketing audit: https://flowium.co/3ZBmRF6 Timestamps: 0:00 - Intro 0:41 - What you can test 2:09 - Benchmarks 6:01 - What to test if you have low open rates 7:52 - A/B tests to improve click rates 10:25 - Conversion rate If you want to win at eCommerce email marketing, use smart A/B testing and analytics. Tanya explains how to improve each step, starting at the top with open rates and moving through clicks and conversions. You will learn what to test if your open rates are low and how to improve your click through rates. Tanya explains why a top down email marketing strategy drives better results. You will get a list of A/B testing ideas for your emails and practical steps to turn weak points into stronger KPIs. Related videos: πŸ’Ž Email A/B Testing Game: Guess the Winner: https://www.youtube.com/watch?v=CVdMfdOMKOs&list=PL8UreXHK3E6x9lemWCMkdbVDqBTFpYs_M πŸ’Ž How Maverick Optimizer Automates A/B Tests to Maximize Your Email Revenue: https://youtu.be/JD54KEYQSy8 πŸ’Ž How to Split Test Flows (aka Email Sequences) in Klaviyo: https://www.youtube.com/watch?v=lRSyk-CAIVQ&list=PL8UreXHK3E6x9lemWCMkdbVDqBTFpYs_M Check us out on: ⭐ Instagram: https://www.instagram.com/flowium/ ⭐ Facebook: https://www.facebook.com/flowium/ ⭐ LinkedIn: https://www.linkedin.com/company/flowium ⭐ Twitter: https://twitter.com/FlowiumOfficial ⭐ and even TikTok: https://www.tiktok.com/@UCwEqtZC2XXySTH1ln1PC5wQ #emailmarketing #emailmarketingstrategy #ecommercemarketing #flowium

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