Want to become a more confident and creative home cook? Check out our Cook Well app: https://apps.apple.com/us/app/cook-well-for-home-cooks/id6748092442 https://play.google.com/store/apps/details?id=com.cookwell.app&hl=en_US Start speaking a new language in 3 weeks with Babbel and get 60% off your subscription right here ➡️ https://go.babbel.com/t?bsc=1200m60-youtube-ethanchlebowski-dec-2023&btp=default&utm_term=generic_v1&utm_medium=paidsocial&utm_source=YouTube&utm_content=Influencer..ethanchlebowski..USA..YouTube Every time I walk down the poultry aisle and pick up some organic or air-chilled chicken breast I have this question: 💡 Does the chicken breast actually have a better taste and texture or am I primarily paying for how it’s raised & processed? 🌳 Join the Pickled Onion Club ➡ https://community.ethanchlebowski.com/ 🍔 The Mouthful (my free weekly newsletter) ➡ https://www.cookwell.com/newsletter 📃 RECIPE Link: Fried Chicken Sandwich Recipe: https://www.ethanchlebowski.com/cooking-techniques-recipes/the-20-minute-fried-chicken-sandwich 📚 Videos & Sources mentioned: ▪ USDA Poultry Grades (PDF): https://www.ams.usda.gov/sites/default/files/media/PoultryStandard.pdf ▪ Global Animal Partnership Standards (”Free Range” Certification): https://globalanimalpartnership.org/standards/chicken/ ▪ USDA Organic Poultry Standards (PDF): https://www.ams.usda.gov/sites/default/files/media/Poultry - Guidelines.pdf ▪ Certified Humane Standards: https://certifiedhumane.org/our-standards/ ▪ Non-GMO Project Standards: https://www.nongmoproject.org/the-standard/ ▪ The Food Lab by Kenji Lopez Alt ▪ On Food & Cooking by Harold McGee 📸 Instagram ➔ https://www.instagram.com/echleb/ 🎚 TikTok ➔ https://www.tiktok.com/@ethanchlebowski 🐣 Twitter ➔ https://twitter.com/EthanChleb MY FAVORITE KITCHEN GEAR 🌡Thermapen ONE Thermometer: https://alnk.to/6bSXCCG 🍳 Made In Wok I use: https://bit.ly/3rWUzWX 🥌 Budget Whetstone for sharpening: https://geni.us/1k6kComboWhetstone 🧂 Salt Pig: https://geni.us/SaltContainer ⚖ Scale: https://geni.us/FoodScale 🔪 Nicer 8-inch Chef Knife: https://geni.us/TojiroChefKnife 🧲 Magnetic Knife Rack: https://geni.us/MagneticKnifeRack 🥘 Carbon Steel Griddle: http://madeincookware.pxf.io/c/3184206/1750210/14569?subId1=ethan-ytdescr 📄 Baking Sheet: https://madeincookware.pxf.io/vNZjgd 🛒 Wire Rack: https://geni.us/WireRack 🍳 Stainless Steel Saucier: https://madeincookware.pxf.io/75JOBA 🪓 Woodcutting board: https://geni.us/SolidWoodCuttingBoard 🍲 Dutch Oven: http://madeincookware.pxf.io/c/3184206/1750217/14569?subId1=ethan-ytdescr 🍜 Entree Bowls http://madeincookware.pxf.io/c/3184206/1750208/14569?subId1=ethan-ytdescr ⏱ TIMESTAMPS: 0:00 Intro 1:08 Sponsored by Babbel! 2:08 What makes chicken more or less expensive: The Breed 3:10 How chicken is raised 5:00 How chicken is processed 6:51 How chicken is certified? 9:22 What affects the flavor of chicken? 14:28 The Fried Chicken Test 22:28 Is expensive chicken actually worth buying? 🎵 Music by Epidemic Sound (free 30-day trial - Affiliate): http://share.epidemicsound.com/33cnNZ MISC. DETAILS Music: Provided by Epidemic Sound Filmed on: Sony a6600 & Sony A7C Voice recorded on Shure MV7 Edited in: Premiere Pro Affiliate Disclosure: Ethan is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to [Amazon.com](http://amazon.com/) and affiliated sites.

5 Mistakes Most People make when using Vegetables.
243.6K views

Why I was wrong about Lo Mein.
262.1K views

What is the best way to make a Cheesesteak at home?
269.1K views

Why Grocery Shopping is bleeding you dry.
734.1K views

12 simple ideas that ACTUALLY improved how I cook.
1.1M views

Does 8 Year Old Parmesan Cheese Actually Taste Good?
589.6K views