In this video I break down how I think about working with Realtors as a loan officer, because this is one of the fastest ways to build a real pipeline—but only if you do it the right way. My goal isn’t to “get added to the list.” My goal is to become the go-to lender by building trust, making the agent’s life easier, and creating a true win-win partnership that actually closes deals. If you’re new, this gives you a simple starting point. If you’ve been in the game, this is a reset on the fundamentals that top producers don’t skip. I walk through practical strategies for standing out: how to approach agents, what to focus on in the relationship, and how to show value without being pushy or salesy. The theme is long-term partnerships—consistent communication, reliability, and being the lender who performs when it matters. If you implement this the right way, you’ll not only get more referrals—you’ll serve more buyers and help more families win.