I’m Building an Alcohol-Free Brand From Scratch - In Public

Eight months ago I said on my Youtube channel that it would be a dream to start an alcohol free brand one day. Jack was a subscriber to my channel and was watching the video, newly sober himself and reached out, basically saying hey I would love to see if we can do something together. Jack not only runs a food and beverage marketing company but also loves motorcycles and running, so of course we got along instantly lol. Fast forward 8 months and we have been building a brand - @deadcleardrinks I said to Jack one day - we might be mad doing this but rather than launch with a finished product all shiny and ready - let’s bring everyone along for the ride. The good, the bad and the ugly! (Hopefully not too much of that). We are building an alcohol free brand that is more than the yummy liquid - we want a community fostered around the shared love of alcohol free fun and living. Whether you are AF or a mindful drinker. There is a home here for you. Follow the @deadcleardrinks page and come along with us on the journey - I guarantee one thing, it’s going to be quite the ride! And make sure you sign up to our updates by entering your email at www.deadcleardrinks.com 😎🍻😎 Timestamps: 00:00 - Introduction 00:40 - Meet My Business Partner 04:25 - Where the Idea Came From 07:06 - What We’re Both Bringing to the Table 10:38 - Where We’re At 14:30 - The Name Reveal 16:54 - What’s Coming Up 19:09 - Outro Check out The Stompcast 🥾 https://linktr.ee/stompcast Alcohol-Free Related Episodes: Neuroscientist Nicole Vignola - https://podcasts.apple.com/gb/podcast/stompcast/id1634072674?i=1000656087475 Author of ‘The Unexpected Joy of Being Sober’, Catherine Gray - https://podcasts.apple.com/gb/podcast/stompcast/id1634072674?i=1000671225040 Chef Tom Kerridge - https://podcasts.apple.com/gb/podcast/stompcast/id1634072674?i=1000586045797 Download The Men's Mental Fitness App Be.Mettle here https://linktr.ee/mettleapp Order my latest book ‘The Mind Manual’ 💙 https://tinyurl.com/mt7fhkze Interested in a hearing more about mental fitness? I also do speaking engagements on all things mental health and productivity. Find out more here: https://www.dralexgeorge.co.uk/mental.... Order my children’s book 'A Better Day' 📚 https://tinyurl.com/bdeh9vkr 12 books that will change your life*  1.⁠ ⁠The Power of Now - Eckhart Tolle https://amzn.to/44mFeB3  2.⁠ ⁠Atomic Habits - James Clear https://amzn.to/4kZpA5C  3.⁠ ⁠The Mind Manual - Dr Alex George (sorry not sorry) https://amzn.to/4k42fOH  4.⁠ ⁠Feel Good Productivity - Ali Abdaal https://amzn.to/4kY13hn  5.⁠ ⁠The Unexpected Joy of Being Sober - Catharine Gray https://amzn.to/3ZMOOM0  6.⁠ ⁠The Chimp Paradox - Professor Steve Peters https://amzn.to/44in4Af  7.⁠ ⁠Attached: Are you Anxious, Avoidant or Secure? - Amir Levine and Rachel Heller https://amzn.to/4kcfCg2  8.⁠ ⁠ADHD Living Without Brakes - Martin Kutscher https://amzn.to/4n9q76m  9.⁠ ⁠The Psychology of Money - Morgan Housel https://amzn.to/4nomr0W 10.⁠ ⁠Why Has Nobody Told Me This Before - Dr Julie Smith https://amzn.to/3ZPe1p7 11.⁠ ⁠And How Does That Make You Feel? - Joshua Fletcher https://amzn.to/468NuHa 12.⁠ ⁠Why We Sleep - Matthew Walker https://amzn.to/4elRENV *Please note that some of these links are affiliate links, which means I may earn a small commission if you make a purchase (at no extra cost to you). Thank you for your support!