Facebook Ads for Retail Stores | 2020 Facebook Ads Tutorial

In this video, I go over how to setup Facebook Ads for a retail store. These ads are designed to generate leads, sales and improve the revenue of a retail store. This tutorial goes over from scratch, how to get a Facebook Ad up and running. There are several reasons why Facebook Ads are super effective for generating sales and leads. The first is the targeting options available in Facebook Ads Manager. You can create custom audiences in the Ads Manager. This allows you to target characteristics like, age, location, gender, demographics, behaviours and interests. This means we can choose to show your ad to people who are most likely interested in your services. The second reason Facebook Ads are so powerful is that you can create a highly customisable ad. Facebook gives you several options for manipulating the text, and the imagery so that you can build an attention grabbing ad. I didn't touch on this enough in the video, but it's really important your ad is attention grabbing because everyone scrolls through their Facebook and Instagram feed really fast. While you are running ads on Facebook, you will want to set up automatic analytic reports. These can be automatically emailed to you, to keep you informed with how your ad is performing. I filmed a tutorial for how to setup automatic Facebook Ads reports. 👉🏽 https://youtu.be/ZPQcvVq0m10 If you guys enjoyed this video, be sure to like the video and consider subscribing! Cheers, Luke Mead -=-=-=-=- Do you want to learn more about me? I grew up in the remote north-west corner of Australia 🇦🇺 known as the Kimberley. It's approximately the size of California, but with a population of about 90,000 people. It was a beautiful & rugged place to grow up. I started my journey in marketing back in the Kimberley, where I dabbled in videography. Before I knew it, I was filming weddings & commercials for local businesses. As much as I loved videography, I didn't like the pressure of filming for clients 🎥 A few years later, I moved to Adelaide (South Australia) and decided to learn digital marketing 📲. From there it's been a rollercoaster, my business has snowballed as I built up my skills & got better at my work. Now, I find myself focusing on digital marketing, education & being active outdoors. Follow along for the journey 🌎 For more tutorials & blogs checkout my blog 🖥 https://www.ipmmedia.net/blog Chat & connect with me on LinkedIn 🙋🏼‍♂️ https://www.linkedin.com/in/lukeianpatrickmead/ P.S. I'm always creating new Youtube content, leave a comment below with any topics you want me to cover.