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5 Rules for a STAND-OUT LinkedIn Banner!

45.2K views· 606 likes· 7:38· Dec 8, 2022

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📈 BUILD A LINKEDIN GROWTH SYSTEM that attracts your ideal clients! Book a private, one-hour consultation with me to tackle your LinkedIn challenges and map out your next steps. 👉 https://www.deshoutout.com/1-hour-consultation/ I've worked one-on-one with hundreds of business owners to create a LinkedIn strategy and implementation plan that accelerates their business -- and is easy and fun to run! I want you to have a LinkedIn presence you can be proud of. P.S. - I also offer a 10-hour consultation retainer, where we meet over a series of Zoom calls. I'm your personal strategist and accountability partner. For details: https://www.deshoutout.com/deep-dive-program/ Check out these playlists: 1️⃣My faves (if you're new to the channel): https://www.youtube.com/playlist?list=PLb6UExX9aeTEXyKiKRI9I4eYkGdq_nll0 2️⃣Proven LinkedIn strategies to build your brand & grow your business: https://www.youtube.com/playlist?list=PLb6UExX9aeTFe9gFPILhfUMLoFP7MC29M 3️⃣LinkedIn profile best practices: https://www.youtube.com/playlist?list=PLb6UExX9aeTHT1_UcK6DKheFmm8BWSvrF 😊 VIDEOS - My favorite sites for free stock photos (copyright-free) - https://youtu.be/9og_AcxAwYk - More free sites to help you create amazing content! - https://youtu.be/TRtf0ZrztO4 -------- Video summary: In this video, I show you exactly how to redesign your LinkedIn banner for better branding, visibility, and client conversion. I walk through my full process — from identifying what’s outdated in my current banner to applying five essential LinkedIn banner design rules every professional should follow. Whether you call it a LinkedIn background photo or cover image, this space is one of the most important visual assets on your profile. You’ll learn how to choose a banner that reflects your industry, value proposition, and personal brand — not just a random image that looks nice. I also explain why your LinkedIn banner image plays a huge role in first impressions and how a few smart design choices can help you win more business opportunities. Using Canva and Pixabay, I demonstrate how to create a clean, professional LinkedIn banner that fits the platform’s narrow layout and mobile view. I cover how to add brand colors, avoid design clutter, and use the LinkedIn “Change Photo” upload tool effectively. You’ll see how I use Canva Pro features like the background remover, vignette, and brightness adjustments to make visuals pop without overpowering your profile. Plus, I explain common design mistakes — like using too much text, adding large logos, or featuring yourself in the image — and why these can hurt your credibility instead of help it. These design psychology principles ensure your banner connects with both the brain and the heart, making your profile more trustworthy and engaging. Finally, I share why your LinkedIn profile banner deserves as much attention as your headline, About section, and Featured content — because every single visitor sees it. I also give actionable advice on brand consistency, color psychology, and visual hierarchy, helping you align your banner with your professional image and marketing goals. If you’re a marketer, freelancer, entrepreneur, or content creator, this video will help you master LinkedIn visual strategy, create a banner that converts, and build a stronger personal brand that stands out across every platform.

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