Financial planning and analysis (FP&A) is bringing advanced analytical capabilities and data-driven insights to enhance the value and effectiveness of client advisory services (CAS). Find out how in this video. Martin Zych, CEO and co-founder of Jirav, joins Kalil Merhib, EVP of growth and professional services at CPA.com, to discuss the latest trends shaping the CAS landscape and how FP&A is crucial in empowering #accounting and #finance professionals.

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