Mark Tatum On NBA's Ratings Surge, New Media Deals And Global Expansion Plans

In this week's episode, CNBC's Alex Sherman sits down with NBA Deputy Commissioner Mark Tatum. They discuss the record NBA ratings, the New York Knicks' turnaround, the league's global expansion plans and how the league is exploring artificial intelligence to shape the future of the game. Watch the full conversation above, and sign up to receive future editions of the CNBC Sport newsletter straight to your inbox: https://www.cnbc.com/lander?id=sport-newsletter Reporter: Alex Sherman Senior Field Producer: Jessica Golden Senior Managing Producer: Tala Hadavi Edited by: Tim Hurt Animation: Jason Reginato Additional Footage: Getty Images For access to live and exclusive video from CNBC subscribe to CNBC PRO: https://cnb.cx/42d859g » Subscribe to CNBC TV: https://cnb.cx/SubscribeCNBCtelevision » Subscribe to CNBC: https://cnb.cx/SubscribeCNBC » Watch CNBC on the go with CNBC+: https://www.cnbc.com/WatchCNBCPlus Turn to CNBC TV for the latest stock market news and analysis. From market futures to live price updates CNBC is the leader in business news worldwide. Connect with CNBC News Online Get the latest news: http://www.cnbc.com/ Follow CNBC on LinkedIn: https://cnb.cx/LinkedInCNBC Follow CNBC News on Instagram: https://cnb.cx/InstagramCNBC Follow CNBC News on Facebook: https://cnb.cx/LikeCNBC Follow CNBC on Threads: https://cnb.cx/threads Follow CNBC News on X: https://cnb.cx/FollowCNBC Follow CNBC on WhatsApp: https://cnb.cx/WhatsAppCNBC https://www.cnbc.com/select/best-credit-cards/ #CNBC #cnbctv Mark Tatum On NBA's Ratings Surge, New Media Deals And Global Expansion Plans