The Homogenization of the Web | Massimo Meijer & Rian Verhagen | Superhero Cheesecake

These days the web seems to be just about implementing best practices. As a result every website looks the same. Massimo Meijer & Rian Verhagen, Design Director & Director of Interactive at Superhero Cheesecake, talk about alternative approaches, and how to use them to build unforgettable interactive brand experiences, at Awwwards Conference Amsterdam. Subscribe to our YouTube channel for the latest talks and interviews from top digital creatives: https://www.awwwards.com/subscribe/ For the latest web design trends - follow us: Blog: http://awwwards.com/ Twitter: http://twitter.com/awwwards Instagram: https://www.instagram.com/awwwards/ Facebook: https://www.facebook.com/awwwards/ #ecommerce #brands #webdesign