Best LinkedIn Direct Outreach Messages (3 Examples To Win More Leads & Clients)

If you're looking to generate more leads using LinkedIn, here are 3 LinkedIn outreach message ideas you can use. The first, is the 'conversational approach', the second is the 'short direct message' and the third is the 'long direct message. 🛠Resources 🛠 - 📈One Simple Strategy To Double Your LinkedIn Leads: https://www.youtube.com/watch?v=kOhn7w99u-E - 📝Free In-Depth Lead Gen Training: http://www.salesappointmentsmasterclass.com What you'll learn in the video: In this video, I'll show you how to win more leads and clients with 3 different types of LinkedIn DM outreach messages you can test. Before you start sending out any LinkedIn outreach messages though, it's important you have the right strategy. I recommend rather than jump straight to a sales call or sales pitch (which is what 80% of other people are doing on LinkedIn), you ask them if they want to watch a short video presentation (Value Video, Video Sales Letter, etc) and consume free content FIRST. But you might be wondering, what do you actually SAY to a prospect on LinkedIn to get them interested in working with you? Try these tactics: Strategy 1: The conversational approach This is where you start a conversation and build a strong relationship FIRST before asking them if they want to watch a free video. If done correctly, in the conversational approach, you will diagnose their problem and offer your solution (your free video) only after they have replied back and said they have a problem. This method usually requires the most work, but a lot of the time gets the best results. This tactic also works best on people that prefer to take things slower and build up more of a relationship on LinkedIn first. Strategy 2: The short direct approach This is where you get to the point quickly and send them a short and simple message talking about the problem you solve and ask them if they want to watch a short video that shows them how to do it. Strategy 3: The long direct approach This is the same as the short direct approach (because you get to the point quickly), but the main difference is instead of sending them a very short message with the title of your video, you send them a longer message with the title and some additional information (such as some bullet point benefits) about what they will learn by consuming the video. These are all strategies I've used and tested myself. I've found that some work better than others, mainly depending on the audience you're using. For example, for financial advisors, insurance agents, wealth managers, etc I found the short and long direct approach worked better. For marketing and digital agencies or consultants, I found the conversational approach worked better. Have a think about which message would work best for your audience, then test it and see how it goes.