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How to Sell Better With Effective Story Structure

69 views· 9 likes· 13:35· Jul 22, 2020

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Giants of Marketing like Seth Godin and Gary Vaynerchuk agree that Storytelling leads to stronger selling. But, how do you tell stories that stick and how can sell to different people using different stories? In this video, I'll be going through the story method Kindra Hall outlines in her book, "Stories That Stick", to help you learn how to sell to more people to make more money, get more clients, and spread your influence! Read "Stories That Stick" by Kindra Hall: https://amzn.to/3hrzP1e *this is an affiliate link where I may get a commission at no additional cost to you* My "So Far" Podcast: https://open.spotify.com/show/7eyCZjZyLE4Rw91nf9wUqS https://podcasts.apple.com/ca/podcast/so-far-with-anton-wong/id1490178841 Timestamps: 0:00 Intro 0:59 How to Tell a story? 1:17 Characters in a story 1:55 Story Structure for selling 3:16 Details are important to story 4:19 The Value Story 6:30 The Customer Story 8:09 The Founder Story 10:43 The Purpose Story 12:09 Summary I'm Anton Wong, a video producer in the Greater Toronto Area specializing in helping Small Businesses strengthen their brand story through video. I also make videos helping fellow video professionals and enthusiasts tell more effective visual stories! Website: AntonWong.com IG: https://www.instagram.com/antonwongvideo/ Twitter: https://twitter.com/antonwongvideo FB: https://www.facebook.com/antonwongvideo/ TikTok: https://www.tiktok.com/@antonwongvideo Linkedin: https://www.linkedin.com/in/anton-wong/ Affiliate links to my gear: Camera: https://amzn.to/2EM7aCK Audio Recorder: https://amzn.to/2PPVVzD Boom Mic: https://amzn.to/2QfsfuE Wireless Lav Mic: https://amzn.to/2ENXJCI Handheld mic: https://amzn.to/2ZktSeH Light: https://amzn.to/3938IX1 Stabilizer: https://amzn.to/34T85fz *I may get a small commission from your purchase, through these links, at no extra cost to you*

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