In October of 1995, The Smashing Pumpkins gave us Mellon Collie And The Infinite Sadness, a wildly ambitious double album (or even triple album) that remains revolutionary 30 years later. To celebrate its release, they unleashed an equally ambitious launch including a record release show at the Riviera Theatre in Chicago on October 23, 1995 that was simulcast across dozens of alt rocks stations around the United States. But things didn't quite go as planned... 👉 Subscribe for More Videos: https://youtube.com/c/AndyFenstermaker/?sub_confirmation=1 ✉️ Read the transcript & hear the music on the Poetic Wax Substack: https://poeticwax.substack.com WATCH NEXT: 👉 The Story of ZERO: https://youtu.be/tcBu05dvLPg 👉 The Story of Today: https://youtu.be/sHrImJFDuYM 👉 Behind the Album Art of Mellon Collie: https://youtu.be/FDAbx1VZQ60 BINGE WORTHY: Poetic Wax on Smashing Pumpkins: https://www.youtube.com/playlist?list=PLylroYWVYWWW9lI-SrU4IgSctCqMEOMdx Poetic Wax on 90s Alt Rock: https://www.youtube.com/playlist?list=PLylroYWVYWWVMPcvhbgG6DncbcS9U05uh Get Mellon Collie and the Infinite Sadness on Vinyl 🎧 https://amzn.to/3IZJwHD Poetic Wax is hosted by Andy Fenstermaker. CHAPTERS: 0:00 The WILD Ambition of The Smashing Pumpkins 1:38 A Risky Launch For Mellon Collie 4:41 The Rise of Simulcasting 6:15 What Made The Smashing Pumpkins' Event Different 7:30 What Went Wrong & How It Almost Failed 9:36 A Forgotten Legend CLIPS: Interview at Riviera (Audio Clip): https://www.youtube.com/watch?v=JKfXPlngToo “Zero” Repeat: https://www.youtube.com/watch?v=fs0KimLedu4 Live on SNL 1995: https://www.youtube.com/watch?v=kzPTFzJPmq0 Smashing Pumpkins Interview: https://www.youtube.com/watch?v=IjO0Xou_RPg MTV Rockumentary: https://www.youtube.com/watch?v=6hhQYP_rpfk #thesmashingpumpkins #melloncollieandtheinfinitesadness #billycorgan #alternativerock #altrock #smashingpumpkins #vinylcommunity #vinylrecords #vinylcollection #andyfenstermaker #fensepost #vinylchannel #poeticwax #musicessay #musicstory #albumstory #musichistory #albumhistory #musicdocumentary

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