This episode was a fun one to record. I’m in Tokyo, Japan celebrating my 10-year anniversary with Nicole, and I had the chance to sit down in person with Cassandra Sethi, executive stylist and founder of Next Level Wardrobe. Cassandra works with entrepreneurs, executives, and founders who want their personal style to actually match the level of success they’ve achieved. We talk about something most entrepreneurs rarely discuss openly: how you present yourself to the world. A lot of founders spend thousands on branding, websites, and marketing, but completely ignore the most visible part of their brand… themselves. Cassandra explains why style is not about vanity or trends. It’s about alignment between who you are, the level you’re operating at, and how people experience you when you walk into a room. In this conversation we get into: • Why entrepreneurs often get stuck dressing like they did when they first started • How style can reduce decision fatigue instead of creating it • The psychology behind upgrading your wardrobe as your career evolves • Why tailoring, quality pieces, and simplicity matter more than trends • The surprising ways people’s confidence changes when their style aligns with who they are We also get some Cassandra’s take on well-known entrepreneurs and public figures’ style whether they’re “next level” or “game over”. Some answers might surprise you. Most importantly, we talk about a simple idea that stuck with me from this conversation: People will judge you within seconds of meeting you. You might as well control the narrative. If you’ve ever wondered how much presentation actually matters in business, or how to upgrade your style without overthinking it, you’ll get a lot out of this one. Take Cassandra's Executive Style Quiz: You have a strategy for everything in your business. Your wardrobe shouldn't be the exception. Discover your style in 5 questions with Next Level Wardrobe's exclusive quiz below. https://nextlevelwardrobe.com/100mba Links Email me here: Omar@100MBA.net Send your questions here: https://100mba.net/q Follow Omar: https://www.youtube.com/@100mba https://www.instagram.com/omarzenhom/ https://www.facebook.com/ozenhom https://www.tiktok.com/@theomarz https://www.linkedin.com/in/omarzenhom/ https://x.com/TheOmarZenhom Follow Cassandra Sethi: https://nextlevelwardrobe.com/ https://www.instagram.com/nextlevelwardrobe/?hl=en https://www.linkedin.com/in/cassandrasethi https://www.youtube.com/@Nextlevelwardrobe Timestamps: 00:01:09 – The Entrepreneur Style Problem 00:02:12 – Why Most Entrepreneurs Dress the Same 00:05:09 – What a Stylist Actually Does 00:06:30 – Your Clothes Are Your Personal Brand 00:07:46 – Why People Avoid Upgrading Their Style 00:11:24 – The Hoodie Founder Trap 00:14:23 – Why I Finally Hired a Stylist 00:18:24 – Style Game: Bezos, Oprah, Sam Altman 00:23:59 – How to Actually Find Your Style 00:26:35 – The Psychology of Dressing at Your Level 00:31:05 – How Style Changes Confidence at Work 00:36:01 – The Simple System for Conference Outfits 00:41:45 – Cassandra Reviews My Style 00:46:12 – How to Shop Smarter (Closet Edits & Outlets) Personal Style Expert: Dress Like This To Earn More And Grow Faster | $100 MBA Show ep. 2761

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